A Buy Position, also called a Long Position, is when a trader purchases an asset expecting its price to rise. In other words, the goal is to sell the asset later at a higher price, capturing the difference as profit. Moreover, within financial markets, this represents one of the two fundamental trade directions, the opposite being a Sell (Short) Position.
In Forex trading and many other markets, trades always occur in pairs. Therefore, when a trader opens a Buy Position, they are simultaneously purchasing one asset while selling another.
For example, in the currency pair EUR/USD:
Therefore, because of this dual structure, traders can profit in both rising and falling markets, depending on whether they choose a Buy (Long) or Sell (Short) position.
A Buy Position in Forex is executed using the Ask price for opening and the Bid price for closing:
The difference between these two, called the spread, represents the transaction cost of the trade. For more details on how spreads work, see Investopedia’s guide on Bid and Ask.
Suppose a trader opens a Buy Position on GBP/USD at 1.2505 (Ask price). Then, the price rises to 1.2555 (Bid price). As a result, when the trade is closed, the profit equals 50 pips. In this case, the example clearly shows how even a small price movement can create gains in Forex. Moreover, the effect becomes stronger when leverage is involved.
It is essential to distinguish between Buy and Sell positions:
This duality defines the core structure of modern trading. However, while long positions are more intuitive for beginners, experienced traders often balance long and short trades to hedge risk. For more insights, see the Long and Short Positions Explained
However, although straightforward, Buy Positions carry several risks:
A Buy Position, or Long Position, is the most basic way to profit from rising markets. Typically, traders open Buy trades at the Ask price and close them at the Bid price, with the spread being the cost of execution. As a result, profits occur when the asset increases in value, but losses arise when prices fall. Therefore, by combining solid technical analysis, awareness of spreads, and disciplined risk management, traders can make Buy Positions a powerful tool in their strategy.
Trading / Order Types
Sell Position, Ask Price, Bid Price, Spread, Forex Pair
Therefore, always check the Ask/Bid spread before entering a Buy trade. Moreover, during news events or low-liquidity hours, spreads widen. As a result, trades turn more costly for traders.